Search Engine Optimisation

Search Engine URL ReWriting

Saturday, February 28th, 2009

There are many components to a Search Engine Optimisation campaign. Once all the basics have been applied its time to upgrade your URL’s.
You’ve probably got a great CMS running all your content, but your URL’s have special characters in them and can be very long in length.
Google doesn’t like special characters and you are giving [...]

Google Webmasters Sitemap XML

Tuesday, January 20th, 2009

A way of letting Google know exactly what pages are in your website is to create a sitemap XML file and submit it to Google Webmasters (google.com/webmasters).
Generate an XML file (Google Sitemap Generator) or make your own, making sure it is within the Google webmasters guidelines and standards. Most of the generators do a good [...]